Design and build-up of a stand for IBTM World 2024

The 2024 edition of IBTM World marked our client’s return to the trade show for the first time since 2019. This time, they had a larger stand but wanted to recreate the same aesthetic as before. To achieve this, we incorporated the same key elements: a main structure inspired by a traditional red wooden house from the Swedish archipelago, built using recycled wood; a combination of pallet wood and metal mesh to evoke fishing crates and crab traps; and reused fishing nets along with other marine elements donated by Ghost Diving Spain. Judging by our client’s reaction, we successfully achieved the desired result once again.